Commissioned Photography: Press Conferences
Press conferences are our everyday life—as experienced photojournalists, they are part of our daily business.
With our expertise, we are well prepared and know exactly which techniques to use to capture the best, most suitable shots. We recognize the right moment and apply our know‑how to capture every detail of the event—promptly and with meticulous precision.
Examples: Portfolio, IAA Media Day
Press conferences: IAA Mobility Media Day in Munich – by Alexander Pohl
Various car manufacturers attended IAA Mobility Media Day press conferences.
Chairman He Xiapeng and Vice President Brian Gu spoke on behalf of the Chinese e-car manufacturer Xpeng. They presented their innovations and offered a brief overview of the company’s business figures. Although the stand was small, the crowd was large, and the cramped conditions posed a challenge that required creativity.
At Robert Bosch GmbH, Chairman of the Board of Management, Stefan Hartung and Head of the Mobility Division, Dr. Markus Heyn spoke.
After a brief introduction by CEO Klaus Rosenfeld, Matthias Zink, Executive Board Member for Powertrain & Chassis, and Thomas Stierle, Executive Board Member for E-Mobility, addressed the press conference organized by the Schaeffler Technologies AG & Co. KG.
At the Mahle GmbH press conference, Managing Director Arnd Franz focused primarily on political demands.
Oliver Blume, CEO of Volkswagen AG, presented innovations at the large and crowded VW stand.
Because the venues were cramped, there were usually only a few minutes available to take photographs. The tight conditions required lightning-fast preparation and quick scouting of the location to find the best spots or angles for the pictures.
